East Africa Trade & Market Intelligence

East Africa.
Know before you enter.

Exactly who buys your product, what it costs to land, who you are really up against, and whether the numbers work, built for your specific brief and delivered in 48 hours.

Current trade, regulatory, and cost data, scoped to your exact product and corridor. See a real sample report →

48 hrs
Delivery time
21 days
Unlimited revisions
50%
Money-back backstop
10
Report sections

Our Services

Three ways to engage

Choose the level of engagement that matches your decision. The first two tiers deliver intelligence and strategy. The third executes in the market alongside you.

Insight GTM Report

Market Intelligence Report

A research-built report created for your exact brief: market sizing, named competitors, the full regulatory pathway, landed-cost structure, and a week-by-week entry plan.

  • Bilateral trade flow data for your specific product code and corridor
  • Named competitors with pricing and market position
  • Full regulatory pathway for your specific product category
  • Named buyer and distributor landscape with contact direction
  • Go-to-market strategy tailored to your capital and company size
  • Entry strategy and a 90-day sequenced action plan
  • A draft to approve before final delivery
  • Unlimited revisions for 21 days at no additional cost
  • Up to 50% refund if the report misses the agreed standard
$199
Per report · 48-hour delivery
Get This Report

Continuous intelligence on a rolling annual basis. Every month you receive a full Insight GTM Report rebuilt around where you currently stand, plus a detailed Monthly Corridor Briefing covering everything that moved on your corridor and sector: duties, logistics, currency, demand, competitors, risks and opportunities. 24 deliverables across the year.

  • 12 full Insight GTM Reports per year - one per month, each refreshed with the latest data and your current situation
  • 12 detailed Monthly Corridor Briefings - 15 pages and up, covering every aspect of the month on your corridor
  • A mid-month check-in so each report reflects exactly where you stand now
  • Every Corridor Intelligence newsletter issue, included
  • Priority response within 24 hours for all enquiries and follow-up questions
  • Each full report: 25-40 pages, fully cited
  • Cancel before annual renewal - no long-term lock-in
$1,499/yr Save 37%
12 reports at $199 would be $2,388 · you save $889, and the Monthly Briefing is annual-only
Subscribe Annual

See a sample Monthly Briefing →

By application

Market Entry Execution

A done-for-you 90-day programme, taken on selectively. Tell us about your corridor and we will reach out when a slot opens.

Apply for a slot

We don't hand you a strategy and leave, we execute one. We enter the market on your behalf: distributor outreach, regulatory filings, your first commercial meetings, and the trading infrastructure to actually operate. One milestone, agreed upfront. Miss it in 90 days, 50% back.

  • Everything in Expert Advisory, with added primary fieldwork
  • Distributor and buyer outreach conducted directly on your behalf
  • Minimum 3 qualified meetings arranged and facilitated
  • Regulatory filing preparation and submission coordination
  • Commercial documentation: distributor agreement, PO template, locally compliant payment terms
  • Full financial model and board-ready investment case included
  • 90-day execution roadmap with named owners and decision gates
  • One commercial milestone defined at the start. Miss it in 90 days: 50% returned
From $7,000
90-day programme · one milestone agreed upfront

Compare

Which engagement fits your decision?

Report$199 · one-time Advisory$2,499 Executionfrom $7,000
What it isResearch reportAdvisory engagementDone-for-you execution
Turnaround48 hoursDay 1-1290-day programme
Market data, duties & regulations
Named competitors & distributors
90-day entry plan (executed)
Custom financial model -
Strategy calls with your specialist - 3 callsOngoing
Direct specialist access - 30 daysFull programme
We execute on the ground - -
Draft to approve + unlimited revisions (21 days)
Best forValidating a marketCommitting to a corridorEntering & operating
Get Report Request early access Apply for a slot

The Insight GTM Report

Nine questions, answered for your case

A research report built for your exact product and market. It is research, not a financial model.

Market size, and the share realistically open to you
Named competitors, their pricing, and where they are weak
The full regulatory pathway to clear customs
Named buyers and distributors to approach
The all-in cost to land your product
A 90-day entry plan and the real risks
Get Your Report, $199 See everything it answers → Read a sample report →
21 Days of unlimited revisions

See it before it's final - and you are still covered.

You review a draft before we deliver the finished work, so you are never paying blind. Tell us what to sharpen and we revise it for you, with unlimited revisions for 21 days, until the report matches your brief, at no extra cost.

And if, after we have revised it, the report still does not address your stated brief, we issue a refund backstop: up to 50% on an Insight GTM Report, up to 50% on an Expert Advisory engagement, and 50% on an Execution Mandate, requested within 25 days of delivery. Email us, tell us what we missed, and we will make it right.

See the work before you decide

We would rather show you the work than quote a client. Read a complete sample report in the exact format we deliver, with the trade data, the duty and clearing costs, the regulatory steps, the distributor landscape, and a 90-day plan laid out in full. Read it closely. Then decide whether this is the standard you want behind your own move.

Read the full sample report

You approve it before it is final, and you are protected either way

You see a draft and sign off on it before the finished report is delivered, so you never commit blind. Tell us what to sharpen and we revise it for you, with unlimited revisions for 21 days, until it matches your brief, at no extra cost. If, after we have revised it, the report still does not address your stated brief, you receive up to 50 percent of your fee back, requested within 25 days of delivery. You tell us what we missed, and we settle it.

A useful report names things

Generic research tells you East Africa is growing. The report you actually need tells you the exact HS code your product clears under, with the duty and VAT that apply to it. It states whether Kenya requires KEBS approval or Tanzania requires TBS, and how many weeks each takes. The cost to land a container through Mombasa or Dar es Salaam is broken down line by line, not handed to you as a range. Distributors worth a call are named and separated from the ones that will cost you a year. A report that cannot get this specific cannot help you decide.

How your report is built

Every report is assembled from primary sources, not opinion. Bilateral trade flows come from international customs and trade databases. Duty rates, VAT, and clearing requirements come from the current national tariff schedules and the certifying bodies that enforce them. On the origin side, the work draws on the export procedures and trade-finance structures of the major source markets, from DGFT in India to their counterparts in China, the Gulf, and Europe. Distributor and competitor mapping is built from market directories, company records, and import data. Every figure is traceable to its source, and anything that cannot be stood behind is left out.

The Business Case

What a failed market entry actually costs

Most companies that enter East Africa without proper intelligence do not fail dramatically. They fail slowly: wrong distributor, misread duty structure, stalled shipments. By the time the write-off happens, the sunk cost is substantial.

3-6
Months

Typical time lost before a company realises the distributor it appointed cannot deliver the volumes promised. By that point, the competing supplier has filled the shelf space.

$30K+
Sunk Cost

Conservative estimate of what one misdirected entry attempt costs: travel, product samples, regulatory fees, unsold inventory, and a distributor who has moved on.

$199
Starting From

The cost of knowing before you move: current duty rates, a shortlist of verified distributors, the all-in cost to land your product, and a 90-day entry plan.

That gap is why the report exists. One engagement costs less than a single transatlantic flight. It replaces months of trial and error with a specific, researched answer to the question you actually need answered.

Get the Report →

Coverage

Markets we cover with depth

We cover three markets where our research depth, regulatory knowledge, and trade intelligence are sufficient to produce analysis worth acting on.

TZ

Tanzania

Our primary market, TBS certification, Dar es Salaam port, distributor and buyer landscape mapping, and the buyer landscape across chemicals, FMCG, pharma, and agri-inputs. Where many clients build their first East African account.

Primary Coverage
KE

Kenya

East Africa's largest consumer market, KEBS certification, Mombasa port, Nairobi distribution, and the major pharma and FMCG import sectors. Typically the second market after Tanzania.

Primary Coverage
IN

India

A major origin market we cover in depth, DGFT export procedures, EXIM Bank facilities, and the trade-finance structures linking both markets. Our destination expertise remains East Africa.

Source and Destination

Who We Are

Built for the decision you cannot afford to get wrong.

Geneva Trade Intelligence produces market-entry intelligence for companies trading into East Africa and other high-growth markets, from any origin: China, India, the Gulf, Turkey, Europe, or the Americas. Every engagement is treated with the rigour of a strategy mandate: current data, your exact situation, and a decision with real money behind it. The companies that succeed in these markets arrive prepared. They know who to call, what the market will accept, and whether the numbers hold. That preparation is the product. Read our approach →

Precision over volume
One accurate, specific answer is worth more than a hundred generic ones.
Evidence, not assertion
Every figure is sourced and traceable. Estimates are labelled as estimates, never dressed up as fact.
Independence
No commercial relationship with any distributor, freight company, or body we reference. The recommendation is yours, not theirs.
Confidentiality
Your brief and your report are never shared, repurposed, or shown to anyone. What you commission belongs to you.

Our Vision

To become the global trade intelligence partner for cross-border trade across every major corridor - the firm serious operators turn to before they move.

How It Works

From brief to report in four steps

01

Submit your brief

Tell us your product, target market, company background, and the question you need answered. The more specific your brief, the more actionable your report.

02

Analysis runs

Your report is built from live trade data, current regulatory sources, and your specific inputs. Each section passes through a quality review before finalisation.

03

Report delivered

Your report arrives by email within 48 hours as a professionally formatted PDF, with a revision request link should any section require adjustment.

04

Revisions included

Unlimited revisions are included for 21 days at no charge. If any section needs more depth, a different angle, or updated data, submit your feedback and the revised report follows promptly.

FROM THE RESEARCH DESK

What we are watching in East Africa

VIEW ALL RESEARCH →

Common Questions

Questions we hear before every first order

48 hours from the moment your payment clears and your brief is confirmed. If you submit your brief at 11am on a Monday and payment confirms the same day, your report lands by 11am Wednesday. We do not count weekends differently; if your brief arrives Friday evening, the 48-hour clock starts then. If for any reason we cannot meet the window on a specific brief, we notify you within the first 12 hours and agree a revised time.

The more specific your brief, the more actionable your report. The minimum we need: your product (with HS code or a clear description), your target market (country and buyer type), and the decision you are trying to make. The more you can tell us about your company size, current export volumes, pricing target, and any specific questions you already have, the less generic the output will be. A brief that says "I want to export textiles to Kenya" produces a different report from one that says "We manufacture 100% cotton woven shirting, 40s count, and want to understand whether modern trade or wholesale distribution is the right first channel in Nairobi, given a CIF target of $1.80/metre."

First, you review a draft before final delivery and we revise it for you, with unlimited revisions for 21 days, until the report matches your brief. If, after we have revised it, the report still does not address what your brief asked, we issue a refund backstop: up to 50% on an Insight GTM Report, 50% on Expert Advisory, 50% on an Execution Mandate, requested within 25 days of delivery. You email us, we review the brief against what was delivered, and we process the refund. The guarantee exists because we are confident we will not need it. In practice, the revision period resolves most issues before the refund question arises.

Yes. You can read a full sample report now, or use the sample form on this page and we will email it to you. It is built on an illustrative corridor (real client reports use current, cited data for your own product and market), so you can judge the exact format, depth, and honesty before you order. Real client reports themselves are confidential to the client who commissioned them.

See all questions →

Ready to move past the strategy deck?

Every Execution Mandate is scoped individually. We define the milestone together before any fee is agreed, a signed distributor LOI, a product registered for import, a first container landed in-market. If we do not hit it within 90 days, you receive 50% back. That guarantee exists because we are confident we will not need it. Name a global consultancy that offers the same.

Apply for a slot

Corridor Intelligence

Corridor intelligence, in your inbox

We publish sharp, sourced analysis on the world's trade corridors into East Africa and other high-growth markets: duty and regulation changes, port and logistics shifts, and the openings worth moving on. Join the list and get it free, every few days.